Digital Design
Shortly after the Cheap Booze painted bottle had been completed and installed, I began attending part time courses in ‘Digital Design’ at the London College of Communication in Elephant and Castle, London.
The course aims were to gain experience in using digital software, in particular the Adobe suite, to realise design and visual concepts.
The assignments given enabled me to develop ‘Cheap Booze’ further as a theme.
The idea of a 3D bottle top sign emerged and led to early experiments with image compositing in Photoshop. The culmination was a large poster style print of the bottle top which was later hung inside the Cheap Booze shop. The making of this image allowed me to experiment with combining digital photography of real objects with graphic elements and photoshop effects and editing.